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'Pink Friday' event pushes Western New Yorkers to shop small

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WILLIAMSVILLE, N.Y. (WKBW) — With Black Friday one week away, some local businesses decided to hold a shopping event a week early to get Western New Yorkers to shop small.

Lexie Furlong, the owner of Blush Boutique, which has locations in East Aurora, Orchard Park, and Williamsville, decided to create 'Pink Friday' for November 20th, reminding Western New Yorkers to shop small.

The following stores are participating in 'Pink Friday' across Western New York